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	<title>Grey Alien Games &#187; Book Recommendations</title>
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	<link>http://greyaliengames.com/blog</link>
	<description>Casual Game Development and Positive Thinking</description>
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		<title>What the Dog Saw: And Other Adventures</title>
		<link>http://greyaliengames.com/blog/what-the-dog-saw-and-other-adventures/</link>
		<comments>http://greyaliengames.com/blog/what-the-dog-saw-and-other-adventures/#comments</comments>
		<pubDate>Sun, 13 Mar 2011 01:30:58 +0000</pubDate>
		<dc:creator>Grey Alien Games</dc:creator>
				<category><![CDATA[Book Recommendations]]></category>

		<guid isPermaLink="false">http://greyaliengames.com/blog/?p=470</guid>
		<description><![CDATA[
			
				
			
		

It&#8217;s been a while since I last did a book recommendation post and that&#8217;s partly because I seem to be reading less books and reading more online.
Anyway, on the way back from GDC last week I picked up What the Dog Saw: And Other Adventures by Malcolm Gladwell.  I&#8217;ve read his other excellent books [...]]]></description>
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<p><a href="http://greyaliengames.com/blog/?pp_album=main&amp;pp_cat=what-the-dog-saw&amp;pp_image=What_The_Dog_Saw.jpg" title="What The Dog Saw"><img src="http://greyaliengames.com/blog/wp-content/photos/thumb_What_The_Dog_Saw.jpg" class="pp_image" alt="What The Dog Saw" width="240" height="240" /></a></p>
<p>It&#8217;s been a while since I last did a book recommendation post and that&#8217;s partly because I seem to be reading less books and reading more online.</p>
<p>Anyway, on the way back from GDC last week I picked up <a href="http://www.amazon.com/gp/product/0316076201/ref=as_li_ss_tl?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0316076201">What the Dog Saw: And Other Adventures</a><img src="http://www.assoc-amazon.com/e/ir?t=&#038;l=as2&#038;o=1&#038;a=0316076201" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> by Malcolm Gladwell.  I&#8217;ve read his other excellent books and this one doesn&#8217;t disappoint.  It&#8217;s a collection of various articles from the New Yorker and they are fascinating reading covering a wide range of topics such as: how the birth control pill was affected by its inventor&#8217;s religious beliefs, why fixing homelessness may costs less than managing it, plagarism, The Dog Whisperer, and why the Challenger disaster is no one&#8217;s fault, plus a bunch of other really interesting ideas.  Well worth checking out.</p>
<p>I&#8217;ve also been slowly reading <a href="http://www.amazon.com/gp/product/0393337170/ref=as_li_ss_tl?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0393337170">The Art of Strategy: A Game Theorist&#8217;s Guide to Success in Business and Life</a><img src="http://www.assoc-amazon.com/e/ir?t=&#038;l=as2&#038;o=1&#038;a=0393337170" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />.  It starts off going into the history of Game Theory and explaining some &#8220;basic&#8221; concepts (although I still had to concentrate to understand them), and then going into the applications of game theory in everyday life.  It&#8217;s a pretty interesting book and I&#8217;ve already used some of the techniques in business negotiations.</p>
<p>Finally, on the way to GDC in San Francisco from Vancouver I had enough to time to quickly read <a href="http://www.amazon.com/gp/product/B0046HAKMQ/ref=as_li_ss_tl?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=B0046HAKMQ">Coraline</a><img src="http://www.assoc-amazon.com/e/ir?t=&#038;l=as2&#038;o=1&#038;a=B0046HAKMQ" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> by Neil Gaiman. It was a good little story that I think is supposed to be for kids although it would probably scare the crap out of them.  If you&#8217;ve never read Neil Gaman&#8217;s <a href="http://www.amazon.com/gp/product/0060558121/ref=as_li_ss_tl?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0060558121">American Gods: A Novel</a><img src="http://www.assoc-amazon.com/e/ir?t=&#038;l=as2&#038;o=1&#038;a=0060558121" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> then I seriously suggest you do so, it&#8217;s a fantastic book.  Years ago my girlfriend (now wife) suggested I read <a href="http://www.amazon.com/gp/product/1401225756/ref=as_li_ss_tl?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=1401225756">The Sandman</a><img src="http://www.assoc-amazon.com/e/ir?t=&#038;l=as2&#038;o=1&#038;a=1401225756" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> series of graphic novels, and after reading the first one I bought all the rest because they were like nothing I&#8217;d read before.  Gaiman is a fantastic storyteller; he seems to bring some of his English heritage, steeped in history, legend and fairy tales, into his writing in a way that greatly appeals to me.</p>
<p>Enjoy!</p>
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		<title>3D Graphics with XNA Game Studio 4.0</title>
		<link>http://greyaliengames.com/blog/3d-graphics-with-xna-game-studio-4-0/</link>
		<comments>http://greyaliengames.com/blog/3d-graphics-with-xna-game-studio-4-0/#comments</comments>
		<pubDate>Wed, 09 Feb 2011 01:39:34 +0000</pubDate>
		<dc:creator>Grey Alien Games</dc:creator>
				<category><![CDATA[Book Recommendations]]></category>

		<guid isPermaLink="false">http://greyaliengames.com/blog/?p=464</guid>
		<description><![CDATA[
			
				
			
		

(click to enlarge)
I have just obtained a review copy of 3D Graphics with XNA Game Studio 4.0 from www.packtpub.com.
I started programming 3D graphics when I was about 12.  In those days it was all wireframe graphics on BBC Micros    Then I moved up to filled 3D shapes on my Amiga.  [...]]]></description>
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<p><a href="http://greyaliengames.com/blog/?pp_album=main&amp;pp_cat=3d-graphics-xna&amp;pp_image=3D_Graphics_with_XNA_Game_Studio_4.0.JPG" title="3D Graphics XNA"><img src="http://greyaliengames.com/blog/wp-content/photos/thumb_3D_Graphics_with_XNA_Game_Studio_4.0.JPG" class="pp_image" alt="3D Graphics XNA" width="194" height="240" /></a><br />
<em>(click to enlarge)</em></p>
<p>I have just obtained a review copy of 3D Graphics with XNA Game Studio 4.0 from <a href="http://link.packtpub.com/O5DRPS">www.packtpub.com</a>.</p>
<p>I started programming 3D graphics when I was about 12.  In those days it was all wireframe graphics on BBC Micros <img src='http://greyaliengames.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />   Then I moved up to filled 3D shapes on my Amiga.  After a brief return to some 3D stuff in Delphi over 10 years ago, I haven&#8217;t touched 3D stuff since.  I love 2D games (and they are simpler to make), but I have been getting that 3D itch again.  So when I was offered a review copy of this book which is about 3D graphics in my favourite language (XNA), I was naturally pleased.</p>
<p>I&#8217;ve skimmed the book and it seems very comprehensive.  It starts with the basics and goes though shaders, lighting, shadows, particle effects, environmental effects and more! It also covers animation.  There are tons of code samples and nifty diagrams that should help an out of touch dude like me get back into it.  It&#8217;s available as a book or ebook.</p>
<p><strong><a href="http://link.packtpub.com/O5DRPS">Check it out</a> and let me know what you think.</strong></p>
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		<title>Been reading some big ass books</title>
		<link>http://greyaliengames.com/blog/been-reading-some-big-ass-books/</link>
		<comments>http://greyaliengames.com/blog/been-reading-some-big-ass-books/#comments</comments>
		<pubDate>Sat, 19 Sep 2009 21:28:49 +0000</pubDate>
		<dc:creator>Grey Alien Games</dc:creator>
				<category><![CDATA[Book Recommendations]]></category>

		<guid isPermaLink="false">http://greyaliengames.com/blog/?p=211</guid>
		<description><![CDATA[
			
				
			
		
No not books about big asses, but very large books.
First a couple of smaller books I read a couple of months back:
Personal Development for Smart People: The Conscious Pursuit of Personal Growth
I finally got round to buying and reading this book (it&#8217;s not that old or anything but despite being an avid follower of www.StevePavlina.com [...]]]></description>
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<p>No not books about big asses, but very large books.</p>
<p>First a couple of smaller books I read a couple of months back:</p>
<p><a href="http://www.amazon.com/gp/product/1401922759?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=1401922759">Personal Development for Smart People: The Conscious Pursuit of Personal Growth</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=1401922759" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I finally got round to buying and reading this book (it&#8217;s not that old or anything but despite being an avid follower of <a href="http://www.stevepavlina.com/blog/">www.StevePavlina.com</a> I didn&#8217;t get the book straight away due to already having a large pile of books to read.)</p>
<p>Anyway, it started off almost a bit dry and technical (very logical, but Steve was a computer programmer, so maybe this is to be expected), then it got really good after the first chapter.  Steve&#8217;s 7 Universal principles make a lot of sense and he is good at explaining how they relate to every area of your life.  So in the end I found it to be a great book that I whizzed through, although it could have done with more real-life examples, which is what makes Dale Carnegie&#8217;s books so great.  If you are into personal development in any shape or form, get it and see what you think of it.</p>
<p><a href="http://www.amazon.com/gp/product/159030442X?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=159030442X">Zen Bow, Zen Arrow: The Life and Teachings of Awa Kenzo, the Archery Master from &#8220;Zen in the Art of Archery&#8221;</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=159030442X" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>My mum got me this and it turns out to have been a great choice.  It&#8217;s both the story of a great Japanese archery master called Awa Kenzo, and his teachings in handy quote form.  It&#8217;s a very quick read, but inspiring and motivational.  Highly recommended.</p>
<p><a href="http://www.amazon.com/gp/product/0316017922?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=0316017922">Outliers: The Story of Success</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0316017922" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>This was really good fun.  Malcolm Gladwell writes really great easy-to-read intriguing books.  This one was about successful people that fall outside of the norm and why that might be &#8211; such as successful Canadian hockey players mostly having birthdays that fall in Jan and Feb because it meant they were the biggest boys in their year at school.  There&#8217;s some good stuff about Bill Gates and Steve Jobs too.  He also talks about the 10,000 hours required to become an expert theory which I <a href="http://greyaliengames.com/blog/10000-hours-required-to-be-an-expert/">blogged about</a> a while back.</p>
<p><a href="http://www.amazon.com/gp/product/0735619670?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=0735619670">Code Complete: A Practical Handbook of Software Construction</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0735619670" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>This is the first of the big books I&#8217;ve been reading.  It&#8217;s friggin&#8217; awesome.  A colleague recommended the original to me and then I discovered that there was a new edition that covers OOP stuff (which the original did not).  It&#8217;s jam packed with great advice.  Much of it I actually know already, and that is reassuring!  But it&#8217;s a good kick up the arse to put it into action.  It caused me to go back to my game and refactor lots of the code and make it easier to read etc.  I&#8217;m still only 1/3rd into it because it&#8217;s huge.  Anyway, 100% recommended!!</p>
<p><a href="http://www.amazon.com/gp/product/B001JFHEQI?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=B001JFHEQI">The Intelligent Investor</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=B001JFHEQI" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I wanted to find out more about the stock market and bonds and this book looked like it fitted the bill.  Warren Buffet said it was &#8220;the best book on investing ever written&#8221;, and seeing as he is a billionaire though investing, I trust his judgement.  This book was actually written ages ago in the 1950s or something by Benjamin Graham and then revised many times.  The last revision was in 1973 I think, and then the author passed away.  However, the revision I bought has a very insightful commentary by a Jason Zweig (a financial journalist) written in 2003 that brings it almost up-to-date (obviously since then we&#8217;ve had a global recession).</p>
<p>The original author&#8217;s writing is mostly dry and technical and I often have to re-read it to make sure I understand it, but the commentary is really well written and funny (I look forward to the commentary chapters).  The advice in here seems very solid, it&#8217;s all about NOT taking risks and being literally an &#8220;intelligent investor&#8221; and not a &#8220;speculator&#8221;, which is in reality what a lot of people who call themselves investors really are!</p>
<p>Anyway, it&#8217;s long, and hard work in places, but sound, and it comes highly recommend on Amazon and by me.</p>
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		<title>I read some great books on holiday</title>
		<link>http://greyaliengames.com/blog/i-read-some-great-books-on-holiday/</link>
		<comments>http://greyaliengames.com/blog/i-read-some-great-books-on-holiday/#comments</comments>
		<pubDate>Sat, 18 Jul 2009 18:41:00 +0000</pubDate>
		<dc:creator>Grey Alien Games</dc:creator>
				<category><![CDATA[Book Recommendations]]></category>

		<guid isPermaLink="false">http://greyaliengames.com/blog/?p=198</guid>
		<description><![CDATA[
			
				
			
		
I recently went on a 3 week holiday (vacation for you North Americans) in the UK and whilst I was there I read some great personal development books as follows:
Introducing NLP: Psychological Skills for Understanding and Influencing People
Actually I read this book just before going on holiday but I wanted to mention it anyway.  [...]]]></description>
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<p>I recently went on a 3 week holiday (vacation for you North Americans) in the UK and whilst I was there I read some great personal development books as follows:</p>
<p><a href="http://www.amazon.com/gp/product/1855383446?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=1855383446">Introducing NLP: Psychological Skills for Understanding and Influencing People</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=1855383446" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>Actually I read this book just before going on holiday but I wanted to mention it anyway.  I&#8217;d heard about NLP (Neuro-linguistic programming) before but I didn&#8217;t know much about it.  This book was certainly a good introduction to NLP and it made good sense to me &#8211; particularly how people learn via different stimuli e.g. visual, auditory, and kinesthetic.  I tried out some of the exercises and found them to be useful.</p>
<p><a href="http://www.amazon.com/gp/product/1401301304?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=1401301304">What Got You Here Won&#8217;t Get You There: How Successful People Become Even More Successful</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=1401301304" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I thought this book was great.  It&#8217;s aimed at professionals who are already successful but who want to take it to the next level by examining and improving their interpersonal skills.  For example someone may be the CEO of a company but could be poor at listening or might be a chronic interrupter.  This book highlights common interpersonal flaws that people may need to improve, and certainly I found several that applied to me, not just in a professional sense but in my personal family relationships.  Highly recommended if you want to hold the mirror up to yourself and stare right in it&#8230;</p>
<p><a href="http://www.amazon.com/gp/product/0671027034?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0671027034">How to Win Friends &#038; Influence People</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0671027034" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I bought this book because I&#8217;d heard about it for years and wanted to find out what all the hype was about.  Turns out it&#8217;s a really good timeless read with great tips in it and lots of interesting examples.  You can apply the techniques to work, socialising or your home life.  If you haven&#8217;t read this yet, get it!</p>
<p><a href="http://www.amazon.com/gp/product/0671724002?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0671724002">The Quick and Easy Way to Effective Speaking</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0671724002" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I&#8217;m developing an interest in Public Speaking and will soon be joining a <a href="http://www.toastmasters.org/">Toastmasters</a> club.  So I got this book to see what tips I could learn. Turns out it was a good buy.  The main tip seem to be talk with a passion about something that you are knowledgeable about.  Sounds obvious really.  Also people that learn to become good speakers often get promotions or become better sales people or just experience better relationships due to being able to communicate more clearly.  I used some of the tips in this book to make a speech thanking my Aikido sensei for a great Summer School and also to do a speech at my Engagement Party which went down well.  I&#8217;m looking forward to doing more public speaking in the future.</p>
<p><a href="http://www.amazon.com/gp/product/0446677450?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0446677450">Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money&#8211;That the Poor and Middle Class Do Not!</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0446677450" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>This book kept cropping up in conversations and on websites and so I thought I&#8217;d better find out what it was all about.  It was as fun easy read and made a lot of sense.  It challenges the idea that a house is an asset, which is interesting to me because I have a house and mortgage, but the explanation rings true.  It also challenges the idea that getting educated and getting a good job will make you rich &#8211; something I already agree with.  Basically the book is about amassing assets that generate revenue and living off the profit instead of amassing liabilities.  There are lots of great examples in the book like how the author made tons of money on real estate without ever using any of his own money.  A great read &#8211; I want my kids to read it when they are old enough.</p>
<p><a href="http://www.amazon.com/gp/product/1591841666?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=1591841666">The Dip: A Little Book That Teaches You When to Quit (and When to Stick)</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=1591841666" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
<p>I heard a lot about Seth Godin and wanted to try out one of his books.  The dip is about pushing through problems if the goal is worth it or knowing when to quit if need be.  I was surprised to find it was such a tiny book that I read very quickly, but the premise is solid, although I would say that the core point was repeated quite a lot.  An interesting read, but not sure it&#8217;s worth the cover price.  See what you think.</p>
<p>OK that&#8217;s it for now, I hope that you benefit from reading some of these books.  I&#8217;m reading another batch of books now and will post again in the future.</p>
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		<title>Couple of Book Recommendations</title>
		<link>http://greyaliengames.com/blog/couple-of-book-recommendations/</link>
		<comments>http://greyaliengames.com/blog/couple-of-book-recommendations/#comments</comments>
		<pubDate>Tue, 05 May 2009 02:50:02 +0000</pubDate>
		<dc:creator>Grey Alien Games</dc:creator>
				<category><![CDATA[Book Recommendations]]></category>

		<guid isPermaLink="false">http://greyaliengames.com/blog/?p=187</guid>
		<description><![CDATA[
			
				
			
		
I&#8217;ve recently read a couple of good books that I thought I&#8217;d blog about in case you are interested.  Yes, these are Amazon Associate links but hopefully you won&#8217;t begrudge me that &#8211; the books are very good and I&#8217;m sure that many of you will enjoy them if you haven&#8217;t read them already.
First [...]]]></description>
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<p>I&#8217;ve recently read a couple of good books that I thought I&#8217;d blog about in case you are interested.  Yes, these are Amazon Associate links but hopefully you won&#8217;t begrudge me that &#8211; the books are very good and I&#8217;m sure that many of you will enjoy them if you haven&#8217;t read them already.</p>
<p>First up is <a href="http://www.amazon.com/gp/product/006124189X?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=006124189X">Influence: The Psychology of Persuasion</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=006124189X" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />.  I bought this book pretty much based on its front cover and after reading the first few pages of it.  It turned out not to be exactly what I thought it was but that was fine actually.  I thought it was going to be about HOW to persuade people to do stuff &#8211; this is not something I particularly wanted to do (I used to sell computer systems for a living, so I&#8217;ve been there done that!) but I was nevertheless interested in this topic.  What the book was really about was a whole load of scientific studies that showed how &#8220;compliance practitioners&#8221;, as the author calls them, e.g. car salesmen and telesales people etc, use special tricks that they know work on pretty much everyone because we&#8217;ve evolved to be susceptible to them.  The tricks are described well with some fascinating studies to back them up.  Then the author describes some possible techniques for not being caught out by these tricks the next time you find yourself the subject of them.  What&#8217;s quite funny is at the end the author reveals himself to be a bit obsessive in his &#8220;war&#8221; against compliance practitioners and advises you to refute them and try to take them down &#8211; I&#8217;d advise him to chill out a bit though <img src='http://greyaliengames.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />   Anyway it was a good book that I blasted through in a couple of days of lounging around at the weekend.</p>
<p>Next up I read <a href="http://www.amazon.com/gp/product/0316346624?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0316346624">The Tipping Point: How Little Things Can Make a Big Difference</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0316346624" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> by Malcolm Gladwell.  It&#8217;s a very well known book that I&#8217;d been meaning to read for a while ever since reading another of his books called <a href="http://www.amazon.com/gp/product/0316010669?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0316010669">Blink: The Power of Thinking Without Thinking</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0316010669" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> which was fascinating.  The Tipping Point talks about how epidemics occur (viral, social, fashion etc) when they reach a certain &#8220;tipping point&#8221; and what factors influence that.  Certain kinds of people seem to be vital in turning something small into an epidemic and other factors such as &#8220;stickiness&#8221; play a big part too.  I found the book really interesting from a marketing point of view just as well as general interest.  Again he cites many scientific studies, some of which overlapped with the Persuasion book that I just read which was fluky (flukey?).  One section about the rise and fall of crime in New York during the 1990s also reminded me of another great book that I read last year called <a href="http://www.amazon.com/gp/product/0061234001?ie=UTF8&#038;tag=httpwwwgreyal-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=0061234001">Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything</a><img src="http://www.assoc-amazon.com/e/ir?t=httpwwwgreyal-20&#038;l=as2&#038;o=1&#038;a=0061234001" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />, which is definitely worth checking out.  You can probably find the older unrevised version for cheaper if you are interested.  Malcolm Gladwell also writes in a very easy manner to read  (I also blasted through this book over the last weekend) and I&#8217;m looking forward to reading his new book (which is sitting in my To Read pile) &#8211; I&#8217;ll report back on it later.</p>
<p>Well, that&#8217;s it for now, I hope that you find my recommendations useful.  If you have any recommendations for me, please add them to the comments.  I&#8217;m building up a pretty big recommendation list at the moment but if the same book keeps on cropping up, I&#8217;ll make sure I get it ASAP!</p>
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